Category: Tech & Startups
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How to succeed in Technical Sales… and Life
In the last month I’ve been reviewing and revising the job description for Sales Engineering (SE) at work as I work on expanding my team here. These guidelines form a sort of code of honor that I try to adhere to as a professional and outline what I look for in potential team members. They…
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The State of Electric Motorcycles
The last of my 4-part series on the state of the Electric Motorcycle industry is now live! This was a really interesting project because I got to dig deep with representatives from some very cool companies including Harley Davidson, Zero Motorcycles, and Mission Motorcycles. I chose those three because Mission is an early-stage startup that’s…
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Multi-Touch Attribution in MobileAppTracking
I’ve written a new technical blog post for the MobileAppTracking Website on how MAT (my day job) handles multi-touch attribution. It’s a cool feature that adds a lot of value for our clients but there has been some confusion about how it works so I wanted to explain it for our clients. Check it out:…
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What to track in your Mobile App?
Brand new blog post up on the HasOffers corporate blog! Acquiring users costs money and keeping them is hard. Every app has some amount of churn but how much and under what circumstances depend entirely on you and the experience you’ve created. Since it’s impossible to measure uninstalls – on all three mobile platforms uninstalls…
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10 Rules for Startups
I was hiking with a good friend from a previous company this last weekend and we got to talking about some of the things we’d both learned over the last few years of working in tech startups. I mentioned that I’ve put together a list of rules that for me determine whether I think a…
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First Impressions
I’ve been thinking a lot about Google Glass lately. There are a lot of naysayers, as with any new tech, but I’m really hoping they’re able to pull off a successful launch. Unfortunately, Google has a long track record of not giving their new releases the support and rapid iteration that’s required at the beginning of the…
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Data is King
Back when I was in college studying Political Science I spent a lot of time (or at least a lot more then I expected going into the program) studying statistics and data. In retrospect that was a good thing. Knowing how to get reliable data from focus groups, how to write a survey and avoid bias…
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Dollars and Sense
The tech startup world, as anyone who’s spent time in it knows, is a weird place. It’s a strange little bubble universe that’s absolutely awash in cash while the rest of the economy struggles and stumbles along, but the people you might expect to be raking in the cash usually aren’t. Case in point –…